The Brand Audit · £197 founding price

Not sure what your brand needs next?

The Brand Audit gives you a clear, practical answer. I look at your brand, website and materials with a Creative Director's eye, then send you a written action plan and a personal video showing the changes I would make first.

No big process. No vague feedback. Just thoughtful, specific direction you can actually use this week.

  • First 10 at £197, then £350
  • Delivered in 5 working days
  • Reviewed personally by Olivia

Creative direction shaped by

Built from Olivia's experience as a Senior Designer and Creative Strategist, now applied to founder-led businesses through Brand Studio & Co.

clarity before cosmetics proof before polish specific fixes over vague feedback what to fix first

01 · The problem

You can feel that something is not landing. Naming it is the hard part.

Your work might already be good. Your clients might already say so. But when the brand around it is not doing its share, everything starts to feel oddly harder than it should. You over-explain. You tweak bits. You wonder if it is the logo, the website, the copy, the photos, or all of it.

  • You hesitate before sending someone your website.
  • You keep rewriting the first sentence and it still does not feel right.
  • Your Instagram, website and sales materials feel like slightly different businesses.
  • You have wondered if you need a rebrand, but you are not sure that is actually the answer.

Most founders in this position do not need more tabs open or another generic checklist. They need a calm, experienced read on what is happening, what matters commercially, and what can wait.

02 · Who it's for

For founders with something good that needs to read better.

This is for you if

  • You run a founder-led business with clients, proof and ambition
  • You suspect your brand is underselling the quality of your work
  • You want specific, ranked direction, not a mood board
  • You would rather make three useful changes than start a huge process

This is not for you if

  • You already know you want a full rebrand designed and delivered
  • You're pre-launch with nothing to review yet
  • You want a surface-level thumbs up rather than honest direction

03 · The audit lens

Six places your brand can make things easier, or harder.

I review the parts a buyer is likely to notice first, then rank what needs attention by impact. The point is not to mark your brand down. It is to make the next right fix obvious.

  1. 01

    Positioning clarity

    Can a stranger quickly understand what you do, who it is for, and why it matters?

  2. 02

    First impression

    What your brand signals before someone has worked very hard to understand it.

  3. 03

    Message hierarchy

    Whether the right things are said in the right order.

  4. 04

    Visual consistency

    Whether your site, socials and materials read as one business.

  5. 05

    Proof and trust

    Whether your testimonials and credentials are doing real work.

  6. 06

    Calls to action

    Whether the next step feels obvious, easy and worth taking.

04 · What you get

A clear read on what to fix first.

Deliverable one

The written action plan

Your strengths, your gaps, and your three priority fixes ranked by commercial impact, each with the why and the how. Plus quick wins you can do this week. It is designed to be read, used and returned to.

Impact: highEffort: yours, guided

Deliverable two

The personal video

Me, on your website or materials, walking you through what I am seeing and why it matters. It is personal, practical and specific to your brand, not a generic screen recording.

10 to 15 minutesYours to keep

"The aim is not to change everything. It is to stop guessing and know where to start."

05 · How it works

A short intake, then I do the looking properly.

  1. 01

    Book

    Pay £197 and fill in a short intake form. It is mostly links, context and what has been bothering you.

  2. 02

    I review

    I go through your brand the way a new client would, then rank what I find by impact.

  3. 03

    You receive

    You get your written plan and personal video within 5 working days, ready to use straight away.

06 · Why no calls

The async format is deliberate.

A call can be helpful, but it can also turn into both of us trying to solve everything out loud. This format gives me space to look properly, think clearly and send you something you can come back to.

You still get me personally, on video, walking through your brand. You just do not have to find another hour in your calendar to get useful direction.

Founding price

£197

The first 10 Brand Audits are £197 as founding client spots. After that, the audit moves to £350.

The founding price is there while I refine the format and build the first public examples. It is a proper audit, just at an early-stage price.

Book your Brand Audit

Stripe checkout · intake form arrives automatically · delivered in 5 working days

07 · A note from Olivia

I built this for the founder who is too close to their own brand to see what is getting in the way.

I am Olivia Robinson-Naylor, a Senior Designer and Creative Strategist. My work has sat across brand strategy, publishing and book design, pharmaceutical and medical communications, cultural organisations, festivals and founder-led businesses.

That mix has made me good at one particular thing: finding the point where strong work is being made harder to understand than it needs to be. The audit is a focused version of that. I look at the brand like a new client would, then tell you what to fix first, what to leave alone, and what would make the biggest commercial difference.

What that means for your audit

  • Clear hierarchy, not just nicer visuals
  • Messaging that makes the offer easier to understand
  • A practical eye on trust, proof and conversion
  • Creative direction you can actually implement

Olivia

08 · FAQ

Quick answers before you book.

Do we ever get on a call?

The audit is async by design, so you get considered direction without adding another meeting to your calendar. You still get a personal video of me walking through your brand, and you can reply to my emails with questions.

What if I don't have a website yet?

The audit still works. I review whatever exists: Instagram, a sales PDF, a booking page. The plan tells you what to build first rather than what to fix.

What exactly do I receive?

A written action plan covering your strengths, your gaps, three priority fixes ranked by impact and quick wins, plus a personal video walkthrough. Delivered within 5 working days of your intake form.

Is this a pitch for your bigger services?

No. The audit is built to be useful on its own. If a bigger project is genuinely the right next step, I will say so clearly, but you will leave with practical fixes either way.

What kinds of businesses is this for?

Founder-led businesses with real traction: coaches, consultants, therapists, authors, educators, creatives, wellness and premium service businesses. UK and US both fine, everything is async.

What if I disagree with the audit?

Then reply and tell me. You get honest direction, but it should still feel like a conversation. If something does not land, I would rather know.

Do you offer refunds?

Once the review is delivered the work is done, so no. But if the audit doesn't give you at least three things worth fixing, tell me and I'll look again at no charge.

Ready when you are

If your brand has started to feel hard to explain, start here.

Book your Brand Audit, £197

First 10 at £197, then £350 · 5 working days · no calls